WE ARE A COLLABORATIVE SPONSORSHIP STRATEGY AGENCY OFFERING BIG THINKING FOR SMALLER BUDGETS TO ADVANCE THE INDUSTRY ONE CLIENT AT A TIME
Whether you’re looking to drive incremental revenue from sponsorship rights, a brand seeking a sponsorship strategy or wanting to enhance your existing sponsorship program to maximize potential, MERIC can work with you.
ABOUT
MERIC Sponsorship Consulting works with sport, cause, cultural and entertainment properties
ABOUT
MERIC Sponsorship Consulting works with sport, cause, cultural and entertainment properties
We identify your value proposition and maximize business potential. Our experience in developing and implementing sponsorship strategies and management practices is wide-ranging; spanning property valuation, contract negotiation and development, and ROI assessment. We help our clients determine their unique value proposition and maximize their potential.
We work collaboratively with our clients to understand their operations, bring insights into the environment and to develop actionable strategies.
No matter the size of your project or your budget, MERIC can work with your organization to understand your specific needs, and recommend a tailored service offering that will leverage our knowledge and expertise to provide you with unique and actionable results.
what we do
PROPERTIES
BRANDS
$22.3B
North American Sponsorship Spend in 2016
$2.93B
Total Canadian Sponsorship Spend in 2016
(Rights Fees + Activation)
4.5%
Projected Sponsorship Growth in N.A. for 2017
22.8%
Approximate Marketing Budget (in Canada) spent on sponsorship in 2016
mission
Our mission is to level the sponsorship playing field in North America by offering all organizations – corporate, property, and cause – the opportunity to source, leverage, and benefit from industry leading insights, tools and strategies.
MERIC will practice sponsorship marketing without the hassles and cost/overhead that the big agencies bring to the table. We like the work, and are all about the work. No politics included. And through our vast experience, we know what has worked for both our clients as well as the industry as a whole, and as importantly, what has not worked.
SPORT · CAUSE · CULTURE · ENTERTAINMENT · STRATEGY · CONSULTING · ACTIVATION
vision
Our vision is to be recognized as an industry leader within the small-medium enterprise community by offering blue-chip calibre solutions to all our clients.
With over a decade of sponsorship experience and having worked with big agencies leading blue-chip clientele, MERIC was born in 2015 with a vision to level the playing field across the industry. MERIC’s niche is small and medium brands and properties whose budgets may not be on par with the industry heavy weights, but require the same level of thinking, insight and strategy.
CONTACT
WE WOULD LOVE TO TALK TO YOU
Whether it's about your existing sponsorships, future plans, or just to talk about the business of sponsorship marketing, we'd love to hear from you. If there's business to be done, we will figure it out – if not, we can both hopefully learn something.
MERIC SPONSORSHIP CONSULTING INC.
Michael Weisdorf
President & CEO
michael@mericsponsorship.com
+1 (416) 666-2876